Jumbotail, an online wholesale marketplace for food and grocery products, has raised ₹90 crores in a Series B round of funding led by Heron Rock, with participation from Capria Fund, BNK Ventures, and William Jarvis, as well as existing investors Nexus Venture Partners and Kalaari Capital.
Jumbotail will use the fresh funds to grow its supply chain, integrate the Jumbotail platform with the point of sale (PoS) machines and with farmers, onboard new fast-moving consumer goods (FMCG) brands and hire new talent.
Jumbotail has about 20,000 kirana and small stores in Bangalore on its marketplace platform. It sources and sells products such as staples, pulses, and other FMCG goods. It has a mobile app to order online and also offers payment and credit solutions to store owners.
The online marketplace also has a fully integrated supply chain network of its own and a last-mile storefront delivery service. Jumbotail had previously secured $8.5 million in its Series A round in 2017. It was founded in 2015 by S. Karthik Venkateswaran and Ashish Jhina.
Venkateswaran has worked with online marketplaces such as eBay and Flipkart. Jhina, who has worked with Boston Consulting Group, also has experience in farming, agricultural production, and supply chains.
“We have built supply chain and delivery capabilities to serve Kirana stores at a large scale with the widest selection of staples and FMCG products. The top FMCG brands and staples producers in the country work directly with Jumbotail as we provide them with capabilities that none of their other channels offer,” said Jhina, chief operating officer, of Jumbotail.
“Jumbotail’s full-stack approach to modernizing general trade through cutting-edge technology-driven supply chain, data-driven merchandising and credit is the most scalable way to revolutionize India’s grocery retail,” said Sameer Brij Verma, managing director, of Nexus Venture.
There are about 12 million kirana stores in India, controlling more than 95% of the $350 billion food and grocery market. Jumbotail is one of several startups in the business-to-business (B2B) wholesale supply space focused on kirana stores and other mom-and-pop store formats.
Others such as ShopKirana and Udaan are also creating systems for easy access to wholesale procurement for small stores. Behemoths like Reliance Jio, Amazon and Walmart are also competing with tech startups to supply wholesale inventory to kirana stores.
Jumbotail Company Profile
Jumbotail is a Bangalore-based technology-driven wholesale platform that enables FMCG, food, and other retailers to access localized markets.
Founded in 2015 by Ashish Jhina and Karthik Venkateswaran, Jumbotail is now India’s leading wholesale marketplace for FMCG (Fast Moving Consumer Goods), fruits & vegetables, dairy products, grains & pulses, and other staples.
The company has received recognition from investors such as Kalaari Capital, Nexus Ventures and Y Combinator who have invested over $20 million into the business.
Jumbotail has enabled local shopkeepers to access a larger variety of products from reliable sources through its app-based platform. This creates an efficient process for small businesses to purchase goods online while giving them access to competitive prices.
Jumbotail, a Bangalore-based online grocery store, is known for its innovative approach to helping retailers and wholesalers discover new ways of growing their businesses.
The company has been widely praised for its customer service, convenience, and ability to bring high-quality products at affordable prices. With an ambitious mission of transforming the way India buys groceries online or offline, it’s no wonder Jumbotail is one of the most sought-after employers in the tech industry.
For those interested in joining this fast-growing team, one of the key questions that comes up is: What’s the salary like at Jumbotail? While salaries vary depending on an individual’s experience level and job responsibilities, you can be sure that Jumbotail offers competitive wages compared to other companies in similar industries.
Jumbotail Vs Udaan
Indian wholesale eCommerce has seen tremendous growth in the last few years with the emergence of Jumbotail and Udaan, two major players in the market.
Both platforms allow merchants to buy goods from a wide range of vendors at competitive prices. However, there are important differences between them that make one better suited for certain types of businesses than others.
Jumbotail is an online marketplace designed for kirana store owners and provides access to over 10,000 products across multiple categories including groceries, packaged food items, health & beauty products, home care supplies and more.
It also offers a variety of services such as advice on purchasing decisions and marketing strategies to help store owners increase their profits. On the other hand, Udaan is a B2B platform focused on helping small-scale manufacturers find buyers in different markets across India.
Jumbotail Business Model
Jumbotail is an Indian startup that is revolutionizing the way traditional retail stores sell goods. With its innovative business model, Jumbotail is disrupting the status quo of how goods are bought and sold in India.
The Jumbotail business model involves a two-pronged approach – enabling wholesalers to streamline their operations and providing retailers with access to a wide variety of products at competitive prices.
Jumbotail has developed a comprehensive platform that enables both wholesalers and retailers to digitize their businesses and connect directly with each other, removing layers of middlemen from the equation. The company also provides services such as credit financing, logistics support, supply chain analytics and marketing services for merchants.
Karthik Venkateswaran, the founder of Jumbotail, is a serial entrepreneur and business leader. He has nearly two decades of experience in creating innovative technology products and services that have generated increased efficiency and higher customer satisfaction.
Throughout his career he has delivered exceptional results as a senior executive leading global teams. In 2013 Karthik founded Jumbotail which is now India’s largest digital wholesale market for food, grocery and other everyday essentials. The platform enables small businesses to purchase their goods online at the best prices directly from manufacturers, wholesalers and retailers.
Karthik firmly believes in the power of technology to drive commerce across all platforms no matter size or sector by using innovation to improve customer experiences and increase operational efficiencies.
Jumbotail Products is pioneering the way for people to purchase groceries and other essential items online. The company has developed an innovative platform that provides users with access to a large selection of products at competitive prices.
Jumbotail Products makes it possible for customers to shop online and have their purchases delivered right to their door in as little as two days.
The company’s collection includes everything from fresh produce, packaged foods, home essentials, personal care items, and more. With over 10,000 products available on their website and mobile app, there is something for everyone at Jumbotail Products.
Plus, ordering is easy since customers can pay securely using any major credit card or digital wallet service such as Google Pay or Apple Pay. They also offer convenient pickup options so you can collect your order without having to wait in long lines or worry about delivery fees.